Devangshi Chatterjee
Co-Founder
As homeowners and businesses become increasingly discerning about how spaces look, feel, and perform, customized interior design service providers are playing a significant role in shaping this evolution. The demand is no longer limited to attractive décor; clients increasingly seek spaces that reflect their personalities, optimize available square footage, incorporate smarter solutions, and remain relevant over time. It is within this changing landscape that Custom Design Interiors has established its presence as an end-to-end interior and construction solutions provider.
Co-Founded by Devangshi Chatterjee, the company brings together design, construction, customized furniture, furnishing, and after-sales support under one umbrella. Operating across West Bengal, Bihar, Jharkhand, and Odisha, the company has positioned itself in the luxury and customized interiors segment, with an approach centered on making every space distinct rather than replicating established design templates.
Turning Spaces into Expressions of Identity
Devangshi Chatterjee, an Electrical and Telecommunication Engineer by education, entered the interior design industry after developing a strong interest in the field and pursuing professional courses. Since beginning her journey in 2014, she has built a design philosophy around creating spaces where every element can stand as an artistic statement.
The company has designed more than one lakh square feet to date, with an emphasis on ensuring that no two spaces feel identical. A bed, wardrobe, panel, or other furniture element is approached as a potential focal point rather than merely a utility. The objective is to make the space itself feel complete, reducing the need for excessive decorative additions.
This philosophy extends to the company's understanding of client satisfaction. Custom Design Interiors does not view project completion as the end of its relationship with a client. Its offering includes warranties and a long-term after-sales and AMC approach extending up to 25 years, reinforcing the company's emphasis on reliability and continued support.
Design Capability Backed by Execution
The company's portfolio spans residential and commercial Spaces, reflecting its ability to work across different scales and requirements. Among its notable projects is a 26,000-square-foot gym and hospital project at the World Trade Centre in Kolkata. It has also delivered large co-working environments, including a project comprising 10 spaces of more than 9,000 square feet each.
“Our commercial portfolio extends into retail, salons, boutiques, factories, and logistics facilities. The company has also undertaken multiple showroom projects for Adi Batralaye, an established brand associated with sarees and traditional wear”, adds Devanshi Chatterjee.
A key differentiator is Custom Design Interiors' in-house manufacturing capability. The company operates its own manufacturing setup in Kolkata, enabling it to develop customized furniture alongside modular solutions. It also works with a variety of finishes and sources specialized materials internationally when required, including materials from China, Korea, Malaysia, and Singapore.
This integrated model gives the company greater control over customization, materials, execution, and the final design outcome - an important advantage in a market where clients increasingly expect personalization without compromising quality.
For Custom Design Interiors, differentiation begins with a simple premise: furniture and interiors should be more than functional additions to a space. They should become expressions of identity
Making Creativity Practical and Intelligent
The challenge for any interior design firm is to balance creative ambition with functionality and budget. Custom Design Interiors addresses this through a multidisciplinary team of more than 150 professionals and an experience centre in Kolkata where clients can interact with materials, samples, and design concepts before execution.
The company's approach is particularly relevant to contemporary urban spaces, where limited square footage often requires every element to perform multiple functions. Custom Design Interiors therefore incorporates multifunctional furniture and technology-driven solutions into its projects. A single side table, for instance, can be conceived to serve as a study unit, dresser, storage solution, or other functional element depending on the client's requirements.
“The company also works with technically advanced international brands and explores smart technologies that can elevate furniture and interior functionality. The emphasis is not technology for its own sake, but on using it to make spaces smarter, more efficient, and better suited to modern lifestyles”, says Devanshi Chatterjee.
Building Trust, Expanding with Purpose
One of the company's defining priorities has been building trust in a fragmented interior design market. According to Devangshi Chatterjee, inconsistent quality, unclear expectations, and the presence of numerous small vendors can make it difficult for clients to assess value. Custom Design Interiors has responded by building a more organized operation capable of handling projects across different budgets, scales, and categories.
Its commitment to documented warranties, premium materials, and responsive after-sales service has become central to this positioning. The company aims to respond to service requirements even for clients whose projects were completed several years earlier, strengthening relationships beyond the initial transaction.
“The recognition of Custom Design Interiors among the leading Interior Designers in India adds another milestone to our journey. For us, the recognition is both validation and motivation - an indication that the company is progressing in the direction envisioned when she entered the industry”, shares Devangshi Chatterjee.
Looking ahead, the ambition is significantly larger. Having established operations across four states, Custom Design Interiors aims to build a pan-India presence before expanding internationally. However, the company's growth strategy is deliberately measured. Devangshi Chatterjee's focus remains on maintaining the same quality, service standards, and client trust as the business scales.
For a company that believes its work should speak louder than its claims, the next phase will be about taking that philosophy to wider markets without losing the individuality that shaped its foundation. In an industry increasingly defined by personalization, functionality, and experience, Custom Design Interiors is positioning itself not simply as an interior design provider, but as a partner in creating spaces that remain meaningful long after they are delivered.
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